My comments on the “biggest sales pitch mistake” were recently published in an article at Docurated, along with tips from a total of 36 sales trainers and business mentors. There are some great ideas in this article to help improve your skills when you sell.Here’s what I shared:
“One of the biggest mistakes I see sales people make is…”
Trying to close the deal before identifying that a potential client actually wants to do business with them. I think back several years ago, when I toured a local radio station. The woman who invited me in no way made it clear that she was going to sell me radio advertising during that visit, and she then spent nearly two awkward hours of her time trying to hard sell me. If she had asked a few simple questions prior to the meeting to determine if I was actually interested in radio advertising, she would have not used two hours of her precious time speaking with someone who had no intention to buy.
Ava Waits is an inspirational speaker, business mentor, and forthcoming author. She believes that making money should feel like bliss, and through her work, she provides innovative business, money, and marketing guidance to entrepreneurial women worldwide.
Ava first used entrepreneurship to pull herself out of poverty, going from food stamps and the food bank line, to signing on over $17,000 worth of business in one month. She is passionately committed to helping other women release financial constriction, feel content with money, and live richer lives through entrepreneurship. Ava’s clients often receive surprise income, travel the world with their businesses, and start signing on new clients at their highest prices yet.
As a speaker, Ava has been interviewed on television, and has been invited around the country to inspire audiences at business events, women’s organizations, and financial companies. To connect with Ava, and to view article and video archives, please visit www.AvaWaits.com.
